Data teams from leading enterprises are equipping their business teams with powerful self-serve tools that transform Snowflake into a marketing engine that accelerates growth. Watch this virtual hands on lab to:
- Learn how to implement an end-to-end composable customer data platform on Snowflake with Hightouch.
- Get hands-on experience setting up a Customer 360 on Snowflake, defining a semantic layer and leveraging visual UIs that scale to hundreds of marketers.
- Discover how to empower business users with self-serve audience segmentation, AI-powered analytics and experimentation — all on top of the Snowflake AI Data Cloud.
Lab Prerequisites
We welcome everyone to attend and watch the virtual hands-on lab. However, in order to be able to follow along from the start, please make sure to have the following items ready before the start of the lab:
A Snowflake Account with with ACCOUNTADMIN access
- If you do not have ACCOUNTADMIN access you can create a trial account by signing up at trial.snowflake.com for Enterprise edition.
Set-up Hightouch through Partner Connect
- Follow part 2 “Pre-work: Create Hightouch Workspace” in the step-by-step guide available here .
In Partnership with:
Speakers
Luke Ambrosetti
Partner Solutions Engineer
Snowflake
John Lopus
Principal Solutions Engineer
Hightouch