As customers shift toward digital and hybrid channels, businesses need to invest in new digital capabilities and data-driven workflows.
Watch this session with Rakuten Rewards to hear how leading businesses are leveraging the Data Cloud to deliver personalized and seamless experiences at every touchpoint while maintaining strict data governance and security. Learn how to:
- Develop multi-channel segmentation & personalization
- Deliver personalized experiences through multiple channels
- Create a single source of truth for all operational and customer data
- Achieve time and efficiency gains with a centralized data platform
Featuring
Speakers
Vernon Tan
Manager, Field CTO Industry Solutions, Snowflake
Mark Stange-Tregear
VP Analytics, Rakuten Rewards
Joji John
VP of Engineering, Data & AI Platform, Rakuten Rewards
Kelly Xu
Senior Product Marketing Manager, Snowflake