SNOWFLAKE USE CASE

IMPROVE ENGAGEMENT AND LIFETIME VALUE

Create personalized experiences with next gen-subscriber analytics that leverage the most timely, accessible and governed data.

Build a 360 View of Subscribers

Connect disparate data sets — including structured, semi-structured, and unstructured data — for the most complete customer view of your platforms. Learn best practices for building the ultimate 360 view.

Enrich Profiles to Enhance Personalization

Securely access and join third-party data to your existing datasets to enrich profiles, improve recommendations and increase lifetime value.

Boost Impact With Optimized Pipelines

Integrate structured, semi-structured and unstructured data (in public preview) in batch or streaming to power next best actions and recommendations.

graphic
Quote Icon

We use the Snowflake Data Cloud to provide the best experience for our artists, for them to understand their fans, their fan base and consumer trends. [It] also helps to inform us of where we’re going to invest in new artists and new content types.

Ralph Munsen
CIO, Warner Music Group
EBOOK

11 Data Science Best Practices to Build a Subscriber 360

Discover how to develop in-depth subscriber insights that can help media and entertainment companies improve marketing strategies and business decisions.

THE MEDIA & ENTERTAINMENT ECOSYSTEMIS BUILT ON SNOWFLAKE

Light Bulb

Snowflake Solutions

Discover reference architectures use cases and solutions best practices for media and entertainment from Snowflake experts and partners.

Logos of media & entertainment data providers on Snowflake Marketplace

Snowflake Marketplace

See the latest listings from essential industry data and app providers with specific solutions and data sets for subscriber analytics.

Snowflake Partner Network logo

Snowflake Partners

Build the future of your business by connecting essential systems integrators, technology providers and applications directly in your Snowflake account.

Start your 30-DayFree Trial

Try Snowflake free for 30 days and experience the AI Data Cloud that helps eliminate the complexity, cost and constraints inherent with other solutions.