Join us in the Snowflake Suite for an engaging session with Snowflake and Chalice.

After a year where AI dominated the conversation, brands are demanding more than hype—they’re demanding outcomes, independence, and choice.
In this session, we’ll explore the next frontier in marketing: unbundling AI from the platforms of tech giants. Discover how brands are taking control with full transparency, security, and the freedom to train AI on the data that matters most for their success.

We’ll dive into:

  • Activating first-party data securely and privately.
  • How Snowflake’s native apps empower deployment of custom AI to any ad platform without moving your data.
  • Real-world examples of brands achieving platform independence to create differentiated and private AI strategies for advertising.
  • Ali Manning

    COO and co-founder, Chalice

Join us in the Snowflake Suite for an engaging session with Snowflake and Chalice.

After a year where AI dominated the conversation, brands are demanding more than hype—they’re demanding outcomes, independence, and choice.
In this session, we’ll explore the next frontier in marketing: unbundling AI from the platforms of tech giants. Discover how brands are taking control with full transparency, security, and the freedom to train AI on the data that matters most for their success.

We’ll dive into:

  • Activating first-party data securely and privately.
  • How Snowflake’s native apps empower deployment of custom AI to any ad platform without moving your data.
  • Real-world examples of brands achieving platform independence to create differentiated and private AI strategies for advertising.

SAVE YOUR SPOT!

Wednesday, January 08 2025, 10:00 AM PT