SNOWFLAKE USE CASE

CUSTOMER 360

Break down data silos, enrich customer profiles, resolve identities and enhance customer data governance.

Unify All Business and Customer Data

Breakdown silos and unify customer data in a single platform with native-first and third-party connectors that instantly and securely ingest data from any source.

Enrich Profiles and Natively Resolve Identities

Securely enrich your customer profiles with thousands of data sets available in Snowflake Marketplace, and seamlessly resolve identities with applications from leading providers native to the platform.

Manage Consent and Quickly Act on Data Subject Requests

Honor your customer’s data consent choices and comply with privacy regulations globally by quickly and effectively acting on data subject requests.

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Improve Customer Experience by Leveraging the Power of Snowflake Cortex and Hex

Join us Nov 6 to learn step-by-step how to improve customer experience and increase loyalty with Snowflake Cortex and Hex.

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Seamlessly Unify Raw Google Analytics Data In Snowflake

Get the most out of your marketing and customer data by securely consolidating GA4 raw data into Snowflake with the Snowflake Connector for Google Analytics.

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Securely Share Data Between Snowflake and Salesforce

Power customer experiences while minimizing the risks, costs and headaches of traditional ETL methods with this bi-directional integration that enables easy, secure collaboration between Snowflake and Salesforce.

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Modernize Marketing with a Customer 360 on Snowflake

Learn more about the technical components of building a customer data platform on Snowflake — and why first implementing a robust, agile customer 360 on the Data Cloud is a fundamental step.

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Unlock a Richer Understanding of Customers with Third-Party Data

Learn how new platforms, such as Snowflake Marketplace, help marketers uncover more insights by overcoming challenges in sourcing, maintaining and using third-party data to power advanced marketing analytics.

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Use Digital Analytics to Deliver Real-Time Insights into Customer Behavior

Learn how to operationalize customer behavioral data with Snowplow.

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Collect and Activate Customer Data in Real Time

Discover how to ingest real-time customer data into Snowflake using Tealium.

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Build a Unified Customer 360

Explore how Amperity helps turn raw data into a unified data model for enriched customer profiles.

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Analyze Google Analytics 4 (GA4) Data in Minutes

Discover how to connect to your Google Analytics data in Snowflake and empower your users to access GA4 data in 2 minutes or less with Sigma.

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Being customer-centric requires us to have a data-driven culture. We must ask ourselves how we can optimize the supply chain, product design, predictability and propensity of customers to buy our products. These are all data challenges.

Fabio Luzzi

VP of Data Science and Engineering, Tapestry

QUICKSTART

Marketing Data Foundation Starter Guide

Accelerate Your Data-Driven Marketing with a Marketing Data Foundation on Snowflake.

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Snowflake Partners

Build the future of your business by connecting essential systems integrators, technology providers and applications directly in your Snowflake account.

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